GMA have been providing effective marketing campaigns for software businesses throughout the world since 2003. Our software marketing services covers two main areas, a full marketing company acting as an entire marketing function, or an agency function for software marketing managers and directors.
GMA is a true international marketing company with major strengths in software marketing. From online dialling software sold globally to advanced CRM systems, we have covered almost everything in the software environment.
Our offices are based in the UK and Tbilisi, the capital city of Georgia. With over 36 full-time marketing professionals employed over both sites, GMA are the perfect choice for either global or local marketing support.
A quick look of
WHAT WE DO
We get to know you properly
We discover your business together in a meeting to go through your business model, it's strengths and weaknesses.
We create a strategic software marketing plan
From our discovery session we create a detailed marketing plan, showing you exactly how we can win you business.
We deliver the plan as your marketing resource
If you like what you see, our team become your marketing department.
We design great marketing collateral
We have three full-time graphic designers in the UK and three in Tbilisi in our Georgian office. We create beautiful designs to backup your marketing strategy.
The websites we develop win business
We have three full-time Wordpress web developers at GMA, and our websites are always built for our SEO team to work on.
We write your content
Unlike a lot of agencies, we write copy for you, so you don't have to.
We create videos and animated videos
Our video and animation team create traditional and modern style videos for web, TV and social media.
We illustrate unique graphics
Our team of graphic designers are also illustrators, and can create unique design elements for you.
We are great at SEO
Our team of two SEO experts get our client sites to the top of Google naturally without having to pay for Adwords. Our own website enjoys number one position is for all of our main key phrases, as do our clients.
We have a full photography studio
We have our own studio for video and photography, for products and people shots. We take image seriously.
We help you at exhibitions
We have vast experience in finding the right events for your business, promoting you pre and post show, and creating engaging stands and collateral.
We win leads via telemarketing
Our inside sales team produce results day after day for our clients with qualified leads.
We deliver your messages
We take your USP's and competitive advantages to your market to get them to engage with you through our marketing campaigns.
We love social media
We have a team of two in the UK and four in Georgia who cover our social media activities for our clients, using advanced tactics to bring you busines enquiries.
We produce
results
We have a fabulous track record since 2003 for producing results from clients and have many testimonials to back this statement.
A Full Service Agency
If you are unsure about a full software marketing strategy being delivered for your software business, we can work with you on individual short campaigns to prove our value to you. Using all, or some of the disciplines outlined above, we can create you a short, hard hitting software marketing campaign to win you qualified leads.
These services can be provided on a non-contractual basis with a simple payment structure . You still enjoy the benefit of working with a professional marketing company who will write and create concepts as well as making the delivery of them graphically appealing.
We have extensive experience of offering software marketing services throughout the world, with a proven track record. Please contact us to speak about specific successes.
Whether you take on our full marketing service over a rolling 3-month contract or buy our ad-hoc marketing services as and when you need them, you are in good hands. We have a great track record in winning business for clients, exposing them to new target markets, promoting UK engineering throughout Europe and creating new USP's and competitive advantages to deliver in our marketing messages.
We have a long list of testimonials and case studies for you to see so that you can feel comfortable that we are the team to take your business forward.
Interested?
What's Next?
Explore
We provide a full audit of your business, your mission, goals, threats and conduct a full analysis on your business plan.
Plan
We create a unique marketing plan for your business using the research we have undertaken.
Execute
Our marketing plans run on a 3-month notice period but are usually presented over 12 months. We plot the agreed activities on a Gantt chart highlighting which activities will take place and when we will deliver them.
Research
We use what we have learned from you and study your marketplace to brainstorm ideas that will work for your company.
Tweak
Once you've considered our marketing plan, we will discuss options for you to take it forward with your goals at the forefront of our plans.
Results
This is where the real work begins! We will repeat steps 1 to 5 continually to ensure you see results.
Explore
Visit you and learn about your business; where you have come from, where you have been and where you want to go?
Research
Use what we have learnt from yourselves and study your marketplace to brainstorm ideas that will work for your company.
Plan
Create a unique marketing plan for your business using the research we have undertaken.
Tweak
Once you've considered our proposal we will talk, change and adjust until you are 100% happy to progress.
Execute
Our plans run on a 3 month notice period but are usually presented over 12 months. We plot the agreed activities on a Gantt chart highlighting which activities will take place and when.
Results
This is where the real work begins! We will repeat steps 1 to 5 continually to ensure you see results.
Contact us
